Sunday, November 09, 2008

Web sites use multimedia/audio techniques to spark attention

Many Web sites take on creative multimedia strategies to increase the viewership of their content and make a much more pleasent experience while visiting the site.  

In this time in society, the avergage audience is no longer content simply reading words on a screen but are looking for anything interactive that they can hear, watch and click on. This makes them feel as if they are a part of the story or involved in the Web site. 
Many great examples of these sites float across the World Wide Web as they recieve a tremendous amount of traffic. One that I found is dedicated to a specific plane crash that occured, commonly known as Flight 401. 

It is an amzing story of tragedy and survival and the Web site has decided to preservec the story and give an accurate depiction of the event to the viewer. 

Screenshot of Web site:

The site offers a number of videos that tell the story from different perspectives, has a streaming song to play that was composed after the event took place, and even a simulation to watch with sounds to see and experience the crash first hand.

One thing that I would've certainly tried to add to the site as far as audio enhancements would be to have streaming clips of short interviews with different survivors. I would even maybe include the clips with short photo slideshows of each of them.

Other than that, this is an overall very well formed Web site.

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